“Passion”, “following a dream” are words you often hear associated with new brewing enterprises, but you hardly ever hear “ambition” mentioned. I wonder why. It might be because many an alternative brewer would like us to believe that they aren't “commercial”, that they don't make beer for money, but for flavour or other bollocks along those lines; as if wanting to get rich working was something to be frowned upon. To me, however, ambition is, to some extent, much more important than passion. Someone ambitious is more likely to know what they are doing and what they are getting into, to have a plan, and to know what is necessary to do in order to succeed. In the local beer ecosystem, at least as far as Prague and its immediate surroundings is concerned, that would be making beer of good quality, having a good brand and knowing how to sell it, and I believe Zemský Akciový Pivovar meets that criteria quite well. I first saw Zemské Pivo in one of the 48 taps at Zlý Časy . W
An exploration of the most divine beverage